Convert To A Muscle Beach®
Why should you convert to Muscle Beach® over some other opportunity?
On the other hand, Muscle Beach® is built around the principle of brand value. Our focus is on providing a world renowned brand, rather than just a particular method of operation. Yet, we still manage to deliver it to all types of fitness clubs and fitness businesses, and thus, can provide you with whatever format you’re looking for.
Although not necessarily the case with all the niches, the problem with most is that regardless of their method of operation, regardless of what it entails, it cannot be protected by law, and thus, can easily be replicated. But because of domestic and international trademark laws, brand names can be protected, and thus, cannot be duplicated or replicated. This is an extremely important differentiating factor in what’s now becoming a cluttered marketplace, with so many similar-looking, similar-sounding, $10 and compact fitness center chains.
Just like in the restaurant industry, where the concept of fast food could not be protected by patent, trademark, or copyright laws, and the initial success of McDonald’s® spawned a number of similar chains such as Burger King® and Wendy’s®, the same is now happening with the $10 concept in fitness. The success of one is spawning an infinite number of others. The end result, a host of similar-looking, similar-sounding chains, all offering $10 fitness, with a $10 name. If that’s the position you want to be in, then by all means, sign a long-term contract with one of those companies. But after they’ve taught you the business, what will you be left with, a valuable brand name or just another no-name?
The bottom line is this. Since Gold’s Gym® doesn’t offer either the $10 or the compact fitness center model, and the Planet Fitness® $10 brand isn’t known outside of the United States, you can only get world renowned $10 or compact fitness from us, the world’s most recognized fitness brand, Muscle Beach®!
Getting a thousand or so people to join your fitness center franchise may seem like a scary task. Yet Muscle Beach®, the name that’s more recognized and associated with fitness than any other, makes it easy. As fitness’ most storied name, you’ll attract more people to your health club franchise than ever before.
Don’t get trapped into paying an enormous territorial fee, a whopping franchise fee, a staggering monthly royalty, and a shocking monthly advertising fee, when you can convert your gym franchise into the name with more trust, respect, and prestige than any other.
Regardless of what type of fitness center franchise you have, converting to Muscle Beach® is simple, easy, and affordable. Unlike other health club franchises that only accept those in their own likeness, we welcome all types, including a tanning salon, massage studio, sports nutrition store, juice bar, sub shop, fitness equipment store, and many other fitness businesses as well.
While most gym franchises dictate a complete makeover, and some even use despicable decorations that spit in the face of fitness, we do not require you to retrofit your fitness club or fitness business. Our simple conversion process does not mandate customized décor, brand new or corporate-colored equipment, or a fad-based theme or gimmick that makes a mockery out of fitness. That alone will save you tens, even hundreds of thousands of dollars in unnecessary expenditures; compounded by the fact that if you ever want to readopt a more traditional look, you’ll have to spend hundreds of thousands all over again just to get back to square one.
There are no special requirements or hoops to jump through to own a Muscle Beach® health club franchise; only a willingness to display visuals that pay tribute to the men and women who pioneered the fitness movement; whose efforts laid the foundation for the modern day fitness club.
The ability to add profit centers like a shake bar, pro shop, tanning, and personal training makes the decision to convert even that much easier.
As with all of our exercise franchises, we’ve implemented a number of innovative concepts that have turned the entire fitness industry upside down! Our revolutionary practices have redefined the terms upon which business will now be conducted. We’ve wiped out the old standards, forever changing the status quo. We’ve done what other franchises have never been able to do; becoming the first gym franchise in history to eradicate 5 and 10-year contracts, opting for a more flexible month-to-month commitment, with the option to drop out at any time, and with NO termination fee, NO exclusionary clause, NO non-compete clause, and should you choose to stay, NO renewal fee. Best of all, there’s NO developmental clause that requires you to open a given number of units within a fixed time period. There’s also NO satellite clause that forces you to use our brand on other facilities that you might open in the future. And there’s NO brand restriction clause that forbids you from owing other brands.
In celebration of our historic 75th anniversary, you can convert to a Muscle Beach® fitness center franchise for just $249 per month. What makes it ever better is that with our gym franchise there’s NO enormous million dollar territorial fee, NO whopping $50,000 franchise fee, NO staggering $2,000 monthly royalty, and NO shocking $1,000 monthly advertising fee. Why take on a no-name, nothing happening brand, when for less than the cost of an annual membership, you can convert your health club franchise to The Most Trusted, Most Respected Name In Fitness™.
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